When prospecting for new clients, it's important to be able to showcase your successes, but why do prospects and clients care so much about case...
We’re a business focused on Customer Success Management (CSM), but we’re also interested in the spaces where this success happens.
At WNDYR we work remotely, either all of the time or most of the time. While we all enjoy the benefits of a remote working lifestyle, we also make a point of working together in our shared office spaces in Dublin, Ireland and Cape Town, South Africa.
The truth is, meaningful work doesn’t happen in a vacuum.
In a global context, the benefits of a shared workspace are taken even further with the idea of intentionally creating productive workspaces built around creating opportunities for spontaneous interaction and enhanced creativity. This idea is epitomised by cult status workspaces at companies like Google, Facebook and Airbnb, which have used spatial design to physically represent and encourage their respective company cultures. But what does this spontaneity and creative interaction really involve, and can it be quantified?
The thinking behind this kind of open spatial design is that people will have more opportunity to bump into one another in an open plan space with other design elements in place to encourage potentially meaningful conversations and collaboration. But how often does this happen? How do we measure this kind of spontaneity? Is it even possible?
Examples of this include strategically placed interior staircases that make running into people more commonplace, with the idea that people who see each other more often will be more inclined to interact. We Work, an international co-working collective, wants to start collecting data about workspace usage to refine its business, using sensory technology. With this kind of data, it would presumably be possible to see patterns in the way people use shared space, and respond accordingly with a reworked approach to design.
If we think about it more then, space is definitely an area of work that hasn’t as yet been optimised, even with all of the innovation ideas, ping pong tables and slides in place at big tech companies.
At WNDYR, we’re focused on three elements of work: humans, tech and space. According to our approach, and the chaos theory that drives us forward, moving into the future means approaching work like a children’s playground, where every piece of equipment has a purpose, where there is a structure and framework in place to guide certain kinds of behaviour, but interacting in the space is intuitive and not restricted.
For us, opportunities for creativity go beyond the arrangement of internal staircases and strategically placed fat sacks. The future involves enhancing our skills in creativity and critical thinking, optimising the way we use technology and building workspaces that will bring all of this together in a world geared for AI. This is a topic that our CEO Claire Burge presented on yesterday afternoon at the Next Conference in Hamburg Germany, and which she’ll be elaborating on more during her onstage talk at the conference this afternoon.
Find out more about how we’re collaborating with businesses to conceptualise the workspaces of the future by getting in touch with Claire.